The following sub-major will be available to students within the proposed Bachelor of Contemporary Art degree. These may be taken within the elective band of the BCA degree.

Illustrating Narrative

This unit explores the conceptual, stylistic and format design of illustration for, and as narrative. Students work on a number of projects that encourages them to consider the design of different narrative forms, illustrative techniques and styles in relation to content, target audience, client, context and genre.

Photomedia

This unit examines the multifaceted nature of photographic practice and introduces students to a range of methods of Photographic image design, for the purpose of Visual Communication. It explores the relationship between photographic technique, genre and the reception of photographic imagery. Student will be introducted to Photographic studio practice as the means of controlling image reception.

Illustration: Advertising and Editorial

This unit explores the diverse range of illustrative styles and techniques that are used in contemporary advertising and editorial illustration. Students will work through professional concepts and developmental processes that include understanding the 'design brief', target audience and client needs, media considerations, style and layout, costing and deadlines.

Photomedia: Fashion and Identity

The unit explores issues of identity through photographic practice in fashion and editorial. Fashion is the most immediate form of expression, accessible to us all, making it the communication strategy most employed by subcultures to express identity. The role of photography in the creation of iconic and culturally referential images in both fashion and editorial will be researched, analysed and interpreted to contextualise the student's own work.